Strategic
Visual Communication
Strategic
Visual Communication
Branding
Design
Marketing
Delivering high-impact assets for time-sensitive projects, including state-wide initiatives and election cycles under strict deadlines.
Delivering high-impact assets for time-sensitive projects, including state-wide initiatives and election cycles under strict deadlines.
Strategic
Visual Communication
Branding
Design
Marketing
Delivering high-impact assets for time-sensitive projects, including state-wide initiatives and election cycles under strict deadlines.
FIND MY WAY
This campaign used hand-focused photography as a simple visual cue, making the service easy to recognise across large-format signage and digital assets.
Used clean, high-contrast layouts to create a clear path for users, ensuring the branding was both functional and easy to follow.
FIND MY WAY
This campaign used hand-focused photography as a simple visual cue, making the service easy to recognise across large-format signage and digital assets.
Used clean, high-contrast layouts to create a clear path for users, ensuring the branding was both functional and easy to follow.
FIND MY WAY
This campaign used hand-focused photography as a simple visual cue, making the service easy to recognise across large-format signage and digital assets.
Used clean, high-contrast layouts to create a clear path for users, ensuring the branding was both functional and easy to follow.
THE LIBERAL PARTY OF WA
This project involved high-volume production under strict deadlines, using direct and impactful layouts to make candidate messages stand out instantly.
Ensured 100% accuracy across all signage and digital platforms, acting as the main creative link between candidates and media teams.
THE LIBERAL PARTY OF WA
This project involved high-volume production under strict deadlines, using direct and impactful layouts to make candidate messages stand out instantly.
Ensured 100% accuracy across all signage and digital platforms, acting as the main creative link between candidates and media teams.
THE LIBERAL PARTY OF WA
This project involved high-volume production under strict deadlines, using direct and impactful layouts to make candidate messages stand out instantly.
Ensured 100% accuracy across all signage and digital platforms, acting as the main creative link between candidates and media teams.
CRAFT CARTON
This campaign used unbleached paper textures, hand-drawn illustrations, and bold fonts to show the brand’s eco-friendly and sustainable values.
Developed a strong visual concept for award-winning digital assets and content that earned wide industry recognition.
CRAFT CARTON
This campaign used unbleached paper textures, hand-drawn illustrations, and bold fonts to show the brand’s eco-friendly and sustainable values.
Developed a strong visual concept for award-winning digital assets and content that earned wide industry recognition.
CRAFT CARTON
This campaign used unbleached paper textures, hand-drawn illustrations, and bold fonts to show the brand’s eco-friendly and sustainable values.
Developed a strong visual concept for award-winning digital assets and content that earned wide industry recognition.
SANTA'S FAVOURITE MILK
This festive campaign used a friendly Santa character and bright colors to connect with families and spread holiday cheer.
Updated the seasonal packaging and marketing materials, keeping the brand look consistent across Christmas labels and large-format signage.
SANTA'S FAVOURITE MILK
This festive campaign used a friendly Santa character and bright colors to connect with families and spread holiday cheer.
Updated the seasonal packaging and marketing materials, keeping the brand look consistent across Christmas labels and large-format signage.
SANTA'S FAVOURITE MILK
This festive campaign used a friendly Santa character and bright colors to connect with families and spread holiday cheer.
Updated the seasonal packaging and marketing materials, keeping the brand look consistent across Christmas labels and large-format signage.
Projects
Other works
Projects
Other works
Projects
Other works
Contact
Work with me
I take the time to understand your goals and translate them into clear, effective visual outcomes that actually work.
You can contact me at:
Hayley.Lee.Graphic@gmail.com
Based in
★ Perth, WA
24 Sandra Way, Rossmoyne WA 6148
0420 925 357
Contact
Work with me
I take the time to understand your goals and translate them into clear, effective visual outcomes that actually work.
You can contact me at:
Hayley.Lee.Graphic@gmail.com
Based in
★ Perth, WA
24 Sandra Way, Rossmoyne WA 6148
0420 925 357
Contact
Work with me
I take the time to understand your goals and translate them into clear, effective visual outcomes that actually work.
You can contact me at:
Hayley.Lee.Graphic@gmail.com
Based in
★ Perth, WA
24 Sandra Way, Rossmoyne
0420 925 357